Healthcare content trends for 2023—and how your marketing team can rise to the challenges ahead
According to the many cootie catchers I consulted in fifth [...]
14
12, 2022
30
11, 2022
5 predictions about the future of healthcare — and what they mean for content
Like demand drives supply, how people engage with healthcare drives [...]
16
11, 2022
How to choose effective SEO keywords: A content strategist’s process
If you’re sitting down to write a blog, chances are [...]
28
09, 2022
How to communicate with patients with easy-to-understand content
For better or worse, my parents rely on me to [...]
27
07, 2022
How to maximize your healthcare organization’s intranet
Every day, people across your health system are logging into [...]
6
07, 2022
How to prioritize content and keep your sanity as a healthcare marketer
“Can you announce this award on our social channels?” “Our [...]
29
06, 2022
The daily life of a content strategist [VIDEO]
There’s no one-size-fits-all approach to content strategy — everyone uses [...]
8
06, 2022
7 examples of effective hospital wellness campaigns
A primary objective of any health care system is promoting [...]
1
06, 2022
Our best advice for beginning your career as a medical writer
What’s the first thing you do when you experience an [...]
25
05, 2022
I use ineffective healthcare writing techniques, and you can, too
Talented writers are turning their backs on ineffective writing techniques [...]