Patient Communications Archives

21 11, 2018

Philanthropy and trust go hand-in-hand; 5 tips for fundraising content that builds trust

Cindy Scott2018-11-21T14:25:12+00:00November 21st, 2018|Business Communications, Community, Fundraising, Patient Communications, Philanthropy|0 Comments

by Lyn Engle trust /trəst/ noun firm belief in the [...]

26 09, 2018

Health insurers, step away from the jargon

Cindy Scott2018-10-02T11:22:53+00:00September 26th, 2018|Health insurance marketing, Patient Communications|0 Comments

by Carol Williams While plain language communications and health literacy [...]

19 09, 2018

How healthcare teams can respond to negative online reviews

Cindy Scott2018-09-20T15:50:25+00:00September 19th, 2018|Business Communications, content marketing, Healthcare Marketing Strategy, Patient Communications, Social Media in Healthcare|0 Comments

By Melanie Graham In today’s world, online reviews have a [...]

5 09, 2018

Make “multidisciplinary” meaningful

Cindy Scott2018-09-21T13:13:14+00:00September 5th, 2018|Business Communications, Patient Communications|0 Comments

by Karla Webb As healthcare communicators, we translate complex clinical [...]

29 08, 2018

Video content DIY tips

Cindy Scott2018-09-21T13:13:47+00:00August 29th, 2018|content marketing, Healthcare Marketing Strategy, Patient Communications, Social Media in Healthcare, Video Marketing|0 Comments

by Lyn Engle Video Content DIY It doesn’t matter if [...]

8 08, 2018

Keep calm and read on: How pediatric web content can help anxious parents

Cindy Scott2018-08-20T16:50:27+00:00August 8th, 2018|Business Communications, content marketing, Healthcare Marketing Strategy, Patient Communications|0 Comments

by Laura DiGiulio In six weeks, I’m going to have [...]

25 07, 2018

Plain language matters to your message

Cindy Scott2018-08-21T10:51:07+00:00July 25th, 2018|Business Communications, content marketing, Healthcare Marketing Strategy, Patient Communications, Wellness Content|1 Comment

By Carol Williams Plain language isn’t easy, but it’s worth [...]

23 05, 2018

Build relationships with healthcare consumers

Cindy Scott2018-09-21T13:19:30+00:00May 23rd, 2018|Branding, Business Communications, Healthcare Marketing Strategy, Patient Communications, Social Media in Healthcare|0 Comments

By Elaine Zeinner Build lasting relationships with healthcare consumers Choice [...]

16 05, 2018

Let’s talk mental health

Cindy Scott2018-09-21T13:20:19+00:00May 16th, 2018|Business Communications, Healthcare Marketing Strategy, Patient Communications|0 Comments

Let’s talk mental health by Nina Mitchell May is Mental [...]

8 05, 2018

Meet WriterGirl author and nurse Carol Chase

Cindy Scott2018-09-21T13:21:31+00:00May 8th, 2018|Business Communications, content marketing, Healthcare Marketing Strategy, Patient Communications|0 Comments

By Melanie Graham Carol and her daughter, Kayla, who [...]