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Blog2020-05-05T10:53:35-04:00
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About our blog, “Word Up!”

According to the Urban Dictionary, this versatile expression can mean “Hello!” “Listen to me!” “Yes, totally!” and “This is the truth – I’m serious!” And it has our favorite word in it! At WriterGirl, we’re all about the power of the right words – to connect people with information they need and to connect people with people. We hope our blog does all of these things. Word up!

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Mind your manners: Electronic etiquette in healthcare

Manners still matter today, and they're especially important for digital communication in healthcare. From the subject line to the signature, what you write in an email to a patient can have a big impact on your practice. Successful patient engagement [...]

July 29th, 2020|Categories: Patient Communications|Tags: , |Comments Off on Mind your manners: Electronic etiquette in healthcare

How to reach health IT leaders with email marketing: 8 essential steps

Although social media is ubiquitous these days, email marketing still reigns supreme. Do a quick web search for “email marketing statistics” and you’ll get powerful numbers like: Email marketing has an average ROI of $38 for every $1 spent. 40% [...]

July 22nd, 2020|Categories: Content Marketing and Strategy|Tags: , , |Comments Off on How to reach health IT leaders with email marketing: 8 essential steps

How to make your website content accessible to everyone

When visiting your website, everyone should be able to access and understand the content you're providing.  Healthcare especially should focus on making content accessible for those with any type of disability. People with health conditions look to your content for [...]

July 15th, 2020|Categories: Web Writing|Tags: , , |Comments Off on How to make your website content accessible to everyone

Best practices make perfect: 6 tips for project management success

Project management is a skill that WriterGirl doesn’t take for granted when it comes to content work. We’ve learned that lots of preparation, coordination, scheduling and planning must take place among multiple teams and stakeholders before any project can get [...]

July 8th, 2020|Categories: Project Management|Tags: |0 Comments

It’s time to recognize, accept and celebrate our differences

As someone with no background — but a definite interest in — social justice and institutional racism, I've hesitated to say anything about recent protests and the painful, unjust deaths that initiated them. But I am compelled to state that [...]

July 2nd, 2020|Categories: WriterGirl|Tags: |Comments Off on It’s time to recognize, accept and celebrate our differences

Is your health technology website alienating readers?

Healthcare technology is making patient care more efficient, convenient and connected than ever. Often, though, healthcare technology website content doesn’t seem to reflect that convenience and connectivity. In fact, it sometimes does the opposite. We talk a lot about the [...]

June 24th, 2020|Categories: Web Writing|Tags: , , |Comments Off on Is your health technology website alienating readers?
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