About our blog, “Word Up!”
According to the Urban Dictionary, this versatile expression can mean “Hello!” “Listen to me!” “Yes, totally!” and “This is the truth – I’m serious!” And it has our favorite word in it! At WriterGirl, we’re all about the power of the right words – to connect people with information they need and to connect people with people. We hope our blog does all of these things. Word up!
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Listen up! 20+ healthcare podcasts to add to your queue
Between 700,000 and 1 million podcasts are available for download and streaming right now. And yes, that’s a lot! So, when it comes to finding healthcare podcasts, the amount of available audio content might feel overwhelming. Here’s some good news. [...]
How often should I post to my blog?
For many healthcare marketers, a blog is a critical pillar within a content marketing strategy. It gives structure and a solid leg to support other parts of the strategy — email marketing, social media, paid search campaigns. But for all [...]
5 ways your team can market telemedicine to pediatric patients and their families
Safe to say, no one is longing for a return to the days of toilet paper hoarding, masked grocery shopping and all-day Zoom calls. But not every pandemic-induced behavior has gone by the wayside. One noteworthy survivor is telemedicine, whose [...]
How to clear hurdles in your content review process
When it comes to getting a great piece of content out the door, there are plenty of challenges. But perhaps one of the toughest hurdles is the content review process. After spending all that time planning, researching keywords, interviewing subject [...]
U.S. News hospital rankings: How marketing teams can get the word out
Making the coveted U.S. News & World Report Best Hospitals list is a goal for many healthcare professionals. After all the waiting, the list finally comes out and your team’s hard work to earn a top spot has paid off. [...]
What you need for a successful thought leadership strategy
As my colleague, Carol Williams, said recently in a WriterGirl Word of the Week video, “There are a lot of thoughts about what thought leadership is.” It’s true. Google “thought leadership” and you get over 19 million search results. It [...]