Blog2023-10-31T12:00:06-04:00

About our blog, “Word Up!”

According to the Urban Dictionary, this versatile expression can mean “Hello!” “Listen to me!” “Yes, totally!” and “This is the truth – I’m serious!” And it has our favorite word in it! At WriterGirl, we’re all about the power of the right words – to connect people with information they need and to connect people with people. We hope our blog does all of these things. Word up!

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In-house vs. freelance vs. agency: Compare your content writing options

There comes a time in every marketer’s life when the demand for content outweighs their organization’s internal capacity. Maybe you’re in a stage of high-growth and your team can’t keep up. Maybe your team is missing publication deadlines. Or maybe [...]

February 27th, 2024|Categories: Content Marketing and Strategy|Tags: , |Comments Off on In-house vs. freelance vs. agency: Compare your content writing options

How to write an effective content brief

Our recent Content Planning Survey results uncovered that 85% of respondents outsource at least some of their content. And 40% outsourced all or almost all. Partnering with outside writers is a great strategy, as it helps you scale content creation [...]

February 14th, 2024|Categories: Content Marketing and Strategy, Video and design, Writing|Tags: , , , |Comments Off on How to write an effective content brief

7 Attributes of an ideal outsourced content writer

Matching with a good writer is like slipping on your favorite pair of shoes. This person is comfortable, reliable and will travel the road ahead with you faithfully. Although grammar and punctuation are important, there are other attributes to look [...]

February 7th, 2024|Categories: Writing|Tags: , , |Comments Off on 7 Attributes of an ideal outsourced content writer

Outsourcing content writing: The who, what, when, where, why and how

Great content is more than just words on a page (or on a screen nowadays). Content writers wear many hats. They are the storytellers, SEO specialists, subject matter experts, grammar police and the brand voice of marketing. Add in the [...]

February 1st, 2024|Categories: Content Marketing and Strategy|Tags: , , , |Comments Off on Outsourcing content writing: The who, what, when, where, why and how
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