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Blog2020-05-05T10:53:35-04:00
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About our blog, “Word Up!”

According to the Urban Dictionary, this versatile expression can mean “Hello!” “Listen to me!” “Yes, totally!” and “This is the truth – I’m serious!” And it has our favorite word in it! At WriterGirl, we’re all about the power of the right words – to connect people with information they need and to connect people with people. We hope our blog does all of these things. Word up!

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10 tips for writing a compelling webinar script

We’ve all joined webinars before — some good, some bad. When they’re good, webinars can be a slam-dunk marketing tool that engages an audience while subtly showcasing a product, service or expertise. When they’re bad, they can leave audiences bored [...]

September 16th, 2020|Categories: Content Marketing and Strategy|Tags: , |Comments Off on 10 tips for writing a compelling webinar script

Content planning during a crisis: 3 tips to keep your communication focused

Not long after the clock struck midnight on Jan. 1, 2020, I began planning for a milestone birthday, a 10-year wedding anniversary and a child heading off to Kindergarten. This year was supposed to be a big deal. Fast forward [...]

September 10th, 2020|Categories: Content Marketing and Strategy|Tags: , |Comments Off on Content planning during a crisis: 3 tips to keep your communication focused

5 lessons we learned from exhibiting at our first virtual conference

Every year, the WriterGirl team looks forward to our busy schedule of conferences and events. It’s an opportunity to catch up with colleagues, connect with clients and meet new faces in the healthcare world. But this year, COVID-19 changed all [...]

September 2nd, 2020|Categories: Healthcare marketing and strategy|Tags: |Comments Off on 5 lessons we learned from exhibiting at our first virtual conference

How are you maintaining your mental health during COVID-19?

A friend of mine used to say that 2020 would be our year. We talked endlessly about how all our hard work would pay off professionally and made milestones for where we wanted to be personally at the end of [...]

August 20th, 2020|Categories: Wellness Content, WriterGirl|Tags: , , |Comments Off on How are you maintaining your mental health during COVID-19?

5 ways to come up with creative healthcare marketing ideas

Creative healthcare marketing ideas can help engage patients, recruit providers and educate the community on important public health issues. While creativity and healthcare may seem an unlikely pair, a little strategic planning, brainstorming and (most importantly) having fun can help [...]

7 of our favorite hospital Instagram accounts

If you said you’ve been trying to stay off social media these last few months, we wouldn’t blame you. Today’s negative headlines combined with the “always-on” nature of our connected lives can take a toll on our mental wellbeing. But [...]

August 5th, 2020|Categories: Social Media in Healthcare|Tags: , , |Comments Off on 7 of our favorite hospital Instagram accounts
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