You want a team of strategists and writers who understand the language of healthcare and translate it into content that speaks to every audience you want to reach. We deliver.
“Customized content is their purpose. If you make something your purpose, you do a better job at it.”
Dan Ansel
President and CEO
Private Health News
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Content for healthcare organizations
Connect with your audience. Carve your brand identity. Meet your business goals.
From our blog
May 2019
Health literacy keeps care from getting lost in translation
by Carol Williams Ai! laurië lantar lassi súrinen. Do you know what these words mean? I’m assuming “no” — and that understanding them would require a translator. Now, imagine you’re a patient who has an 8th-grade reading level or lower. Your doctor gives you a brochure that contains the following [...]
How a rebranding partnership fueled one health system’s national recognition
By Melanie Graham How important is healthcare branding? Well, one Indiana health system knows the power a rebrand can have on local and national recognition. A few years back, if you were to ask Indiana residents about their favorite hometown hospitals, Clarian Health hospitals were at the top of the [...]
Why I celebrate Nurses Week all year long
By Elaine Zeinner My happy, healthy twin boys. I’ll say it: Nurses are among the best people on the planet. Anyone who has spent time around a nurse knows this to be true. I may be a bit biased: My mom is a nurse and I have received [...]
3 powerful SEO tactics to impress the Google goliath
by Melanie Graham SEO can often seem like a big, confusing puzzle that has many different solutions. If you’re feeling overwhelmed, don’t worry, you’re not alone. Aside from using the right SEO keywords for your organization and business goals, there are some actionable steps you can take to improve SEO [...]
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