You want a team of strategists and writers who understand the language of healthcare and translate it into content that speaks to every audience you want to reach. We deliver.
“Customized content is their purpose. If you make something your purpose, you do a better job at it.”
President and CEO
Private Health News
Content for healthcare organizations
Connect with your audience. Carve your brand identity. Meet your business goals.
From our blog
by Carol Williams Ai! laurië lantar lassi súrinen. Do you know what these words mean? I’m assuming “no” — and that understanding them would require a translator. Now, imagine you’re a patient who has an 8th-grade reading level or lower. Your doctor gives you a brochure that contains the following [...]
By Melanie Graham How important is healthcare branding? Well, one Indiana health system knows the power a rebrand can have on local and national recognition. A few years back, if you were to ask Indiana residents about their favorite hometown hospitals, Clarian Health hospitals were at the top of the [...]
By Elaine Zeinner My happy, healthy twin boys. I’ll say it: Nurses are among the best people on the planet. Anyone who has spent time around a nurse knows this to be true. I may be a bit biased: My mom is a nurse and I have received [...]
by Melanie Graham SEO can often seem like a big, confusing puzzle that has many different solutions. If you’re feeling overwhelmed, don’t worry, you’re not alone. Aside from using the right SEO keywords for your organization and business goals, there are some actionable steps you can take to improve SEO [...]
Writing and strategy services
Expand your strategic brainpower, writing talent and project management resources. No hiring hassles.
To get where you’re going you have to know where you are. We’ll help you decide where to scale back or beef up content.
Web overhauls. Mobile first. Blogs or tweets. It all starts with setting goals, scope and plotting the course.
Whatever your project, you’ll get an experienced project manager. This is your point of contact who keeps everything running on schedule.
We’ll adopt your voice to tell your story — at the right level for your readers. Content. Blogs. Peer reports and more.
We’ll make sure every piece of content is clear, correct and on point with your goals and brand standards.
Have the people power but different levels of know-how? Let us help get everyone up to speed.