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You want a team of strategists and writers who understand the language of healthcare and translate it into content that speaks to every audience you want to reach. We deliver.

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Customized content is their purpose. If you make something your purpose, you do a better job at it.”

Dan Ansel

President and CEO
Private Health News

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Content for healthcare organizations

Connect with your audience. Carve your brand identity. Meet your business goals.

Our work
Emory Healthcare
Ohio Health
Children's Healthcare of Atlanta
Professional Research Consultants, Inc.
Roswell Park Comprehensive Cancer Center
El Camino Hospital

From our blog

July 2020

June 2020

Is your health technology website alienating readers?

June 24th, 2020|

Healthcare technology is making patient care more efficient, convenient and connected than ever. Often, though, healthcare technology website content doesn’t seem to reflect that convenience and connectivity. In fact, it sometimes does the opposite. We talk a lot about the importance of health literacy and plain language in healthcare content, [...]

How to successfully market telehealth beyond COVID-19

June 17th, 2020|

There’s no denying the telehealth rush created by the COVID-19 pandemic. Amid climbing infection rates and social distancing guidelines, the government lifted many regulatory barriers on telehealth. As a result, thousands of patients across the country quickly dove into this emerging space to seek care. At New York University (NYU) [...]

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Writing and strategy services

Expand your strategic brainpower, writing talent and project management resources. No hiring hassles.

Audits

To get where you’re going you have to know where you are. We’ll help you decide where to scale back or beef up content.

Strategy

Web overhauls. Mobile first. Blogs or tweets. It all starts with setting goals, scope and plotting the course.

Project management

Whatever your project, you’ll get an experienced project manager. This is your point of contact who keeps everything running on schedule.

Writing

We’ll adopt your voice to tell your story — at the right level for your readers. Content. Blogs. Peer reports and more.

Editing

We’ll make sure every piece of content is clear, correct and on point with your goals and brand standards.

Training

Have the people power but different levels of know-how? Let us help get everyone up to speed.