You want a team of strategists and writers who understand the language of healthcare and translate it into content that speaks to every audience you want to reach. We deliver.
“Customized content is their purpose. If you make something your purpose, you do a better job at it.”
Dan Ansel
President and CEO
Private Health News
From our blog
September 2021
How patients choose doctors and what it means for your marketing
Back in the dark ages, before the world was at our fingertips, the task of finding a new doctor might look a bit like this: You: Do you know a good orthopedic surgeon? Friend: Try mine; she’s great. Here is her office phone number. Today, how patients choose doctors goes [...]
12 questions to ask when choosing a CMS for your healthcare website
If your healthcare organization is making changes to your website or looking to improve the digital patient experience, few decisions matter more than choosing the right health content management system (CMS). A CMS is a software solution that stores digital content. Your website pages, photos, features and workflows are all [...]
8 tips for communicating vaccine mandates to healthcare staff
Since early 2021, hospitals and health systems across the country have been perfecting their vaccine messaging, encouraging patients and community members to get the shot. As those messages continue, organizations face a new communication challenge — how to get the word out about employee vaccine mandates. Throughout this summer, dozens [...]
10 ways to interview like Oprah
Over 17 million people watched Oprah’s interview with Meghan Markle and Prince Harry last March. Who else in the world would the Duke and Duchess have been willing to talk to on camera for two hours? The interview received an Emmy nomination — Oprah’s tenth. Just another jewel in the [...]
Writing and strategy services
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Audits
To get where you’re going you have to know where you are. We’ll help you decide where to scale back or beef up content.
Strategy
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Project management
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Writing
We’ll adopt your voice to tell your story — at the right level for your readers. Content. Blogs. Peer reports and more.
Editing
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