You want a team of strategists and writers who understand the language of healthcare and translate it into content that speaks to every audience you want to reach. We deliver.
“Customized content is their purpose. If you make something your purpose, you do a better job at it.”
Dan Ansel
President and CEO
Private Health News
From our blog
May 2021
How to make a great healthcare video using a script template
So, you need to make a video. (And yes, you do!) This past year proved again just how powerful good video can be to connect, inspire, engage and inform. But it can be daunting to know where to start. You might have lots of ideas but lack time or budget. [...]
How one health system is reaching communities of color with their COVID-19 vaccine campaign
COVID-19 vaccines have provided a much-needed injection of hope and optimism in many parts of the world. Here in the U.S., more than 237 million shots had gone into arms by the end of April, with very few reports of severe side effects. As COVID-19 vaccine campaigns continue to roll [...]
April 2021
Which social media tool is right for your healthcare marketing team?
It’s 5 p.m. You’ve been working since 7 a.m. and — sigh — you still have to schedule all of the social media posts for tomorrow. That after-work cocktail will have to wait a little longer. When you can find the time to make stand-out social media content, it can [...]
Is it time to create a style guide? Don’t forget these essential elements
Before writing for any new client or project, one of the first things I check is the organization’s style guide. (It’s also one of the first things our client services managers and project managers share with the writing team!) Why is that style guide so important? Because it allows me [...]
Writing and strategy services
Expand your strategic brainpower, writing talent and project management resources. No hiring hassles.
Audits
To get where you’re going you have to know where you are. We’ll help you decide where to scale back or beef up content.
Strategy
Web overhauls. Mobile first. Blogs or tweets. It all starts with setting goals, scope and plotting the course.
Project management
Whatever your project, you’ll get an experienced project manager. This is your point of contact who keeps everything running on schedule.
Writing
We’ll adopt your voice to tell your story — at the right level for your readers. Content. Blogs. Peer reports and more.
Editing
We’ll make sure every piece of content is clear, correct and on point with your goals and brand standards.
Training
Have the people power but different levels of know-how? Let us help get everyone up to speed.