You want a team of strategists and writers who understand the language of healthcare and translate it into content that speaks to every audience you want to reach. We deliver.
“Customized content is their purpose. If you make something your purpose, you do a better job at it.”
Dan Ansel
President and CEO
Private Health News
Who we are
Here to collaborate with you.
Content for healthcare organizations
Connect with your audience. Carve your brand identity. Meet your business goals.
From our blog
September 2019
Skills every healthcare writer needs (and what healthcare organizations should look for)
A medical writer plays a unique role in connecting consumers with information, resources and support they need at different times in their life. It’s an exciting role when you can empower and educate readers and help them feel confident about their health decisions. Writing for healthcare is a little different [...]
5 healthcare infographic examples to inspire your next design
An infographic is one of our favorite methods for sharing and explaining healthcare content. When done well, a healthcare infographic is an excellent tool for boosting health literacy and conveying important health information. There’s a key phrase in that last sentence, though — when done well. Anyone who has worked [...]
August 2019
It’s good to be blue: Why color matters in healthcare marketing
Let’s talk about United Way and the “unignorable” color. The United Way in Canada began a new campaign to bring attention to issues like domestic violence, mental health, poverty, homelessness and social isolation. They wanted to make it hard to ignore their message about these problems. To do that, the [...]
6 ways healthcare marketers can revive Facebook engagement
If you’ve been working in social media marketing for more than a few weeks, you already know that using Facebook for healthcare marketing can be a tricky task. The frequent algorithm changes has made it difficult for healthcare marketers to build engagement on the platform. What makes Facebook marketing even [...]
Writing and strategy services
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Audits
To get where you’re going you have to know where you are. We’ll help you decide where to scale back or beef up content.
Strategy
Web overhauls. Mobile first. Blogs or tweets. It all starts with setting goals, scope and plotting the course.
Project management
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Writing
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Training
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